Beta is an expert in communication, dissemination and exploitation activities, especially in support of large-scale international collaborative research projects. Over the past 20 years, Beta has been an advisor, a UK national contact point, and a participant in European programmes, across a number of thematic areas including the environment; SME development; health; food & rural affairs.
As experts in dissemination, Beta combines technical knowledge with communication skills to promote research results and project outcomes to a wide range of stakeholder groups. This includes tailoring messages to maximise impact, reaching members of the public, industry, professionals and academics. Beta works in partnership with a range of organisations to deliver outputs such as websites, videos and publications.
Beta is the partner responsible for leading the communication, dissemination and exploitation activities within the consortium through work package 6 (Communication and End User Material), and providing support to the tasks involved in work package 1 (Management and Coordination).
This includes maximising the impact of EU PiG through the development and implementation of a coherent communication strategy, throughout the duration of the project and beyond, which incorporates public facing promotion and the publication of end user material.
An integral part of the communication strategy is the EU PiG project website, providing the ‘best practice’ end user materials in ‘user friendly’ ways to pig producers in particular, and all the other various stakeholder groups.
Jayne, a Director and co-owner of Beta since 2006, passionate about business development and an expert in communications, including the dissemination of research results. She has experience in stakeholder communication, technical dissemination and managing European projects, including promoting European research funding. She has been responsible for co-ordinating six transnational EU funded projects and has extensive experience of dissemination activity and conference organisation within EU programmes, in addition to managing dissemination activities for a wide range of clients internationally, including universities and multinationals.
Lynsey’s background is in the public and third sectors having worked in business and enterprise support roles within local government and social enterprises throughout her career. Lynsey is a competent and efficient project manager possessing excellent project management and organisational skills. With her flexible and adaptable approach, she is reliable and resourceful and establishes good working relationships with colleagues and customers. Committed to every role she undertakes, Lynsey consistently rises to a challenge and the opportunity to learn something new.
Jo is an experienced Project Manager and has spent most of her career in the business support sector, working both as a deliverer and funder. Jo has excellent team working and organisational skills, and achieves results by the implementation of good processes, attention to detail and timely communication.